MoneyTalk presents: Wealth Psychology

Why do market losses sting more than gains make us happy? What’s the best way to save for your goals? And why is it so easy to blow a tax refund? Dilip Soman and the Behavioural Economics team at Rotman School of Management share answers to these questions and more in this new web series.

The art of information framing

The jam jar theory of finance

Why markets may swing with the seasons

The windfall effect

Planner meet doer

The danger of sunk costs

Getting to that finish line: Goal gradient theory

Cutting through the noise: Availability bias and your finances

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